The Origins of Modern Advertising: The First Recorded Marketing Agency June 13, 2025 ITRM No Comments Originally established as a hosiery business by William Jerome and Thomas Wardell, J. Walter Thompson was… Read more
The Origins of Marketing: Tracing Its Roots in Recorded History June 11, 2025 ITRM No Comments The concept of marketing can be traced back to ancient times, with evidence of early promotional… Read more